Top 3 Persistent Elements of Social Enterprise

1) Unmet Needs plus Innovative Solution

Many times, this element becomes the starting point of almost every Social Enterprise. An unmet social need solved by an Innovative Solution often becomes the seed of many Social Enterprises.

For example, our own journey started as an experiment to manage the waste that wasn’t regulated by the concerned authorities. And our innovative solution of converting the trash into high end upscale fashion accessories became a hit. So, is our Social Enterprise!

2) Social Benefit plus Entrepreneurial Behavior

Not everyone likes to work for a cause or a social benefit. The percentage of these folks is quite less. It takes even more to succeed in this mission. Well, Entrepreneurial mindset is vital to make the social mission successful.

In our own case, the entrepreneurial mind bent of the founders made the local experiment to grow into a successful Social Enterprise with 2 social benefits namely intelligent waste management and empowerment of vulnerable rag-pickers. Simply put, 1 Entrepreneurial Venture 2 Social Benefit!

3) Social Purpose plus Financial Sustainability

Once you get used to luxury, you always yearn for it. Similarly, any solution should have long term viability. One important factor to achieve that is sound and steady Financials. Hence most of the Social Enterprises work with market forces to achieve financial sustainability.

Here at Conserve India, we do variety of things to make us financially sustainable. We participate in trade shows; appreciate word of mouth marketing and of course we have our lovely loyal distributors who have been our bread and butter for past 15 years.

On that note, if you intend to be our distributor, please kindly visit THIS PAGE

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s